Sometimes it feels like everything has already been done, especially when it comes to advertisements and marketing. So when I come across something thats completely unique and original its like a breathe of fresh air.

To promote their renowned paper products, italian paper brand Fedrigoni turned to the English designer Jonathan Shackleton.

Jonathan created a series of origami of outstanding quality depicting different suits for men. Using beautiful colors, the artist invites the viewer to discover this book and offers everything needed to reproduce these designs.

The final result looks beautiful and its the perfect way to showcase the high quality of the Fedrigoni papers.