You must be familiar with Rico Genest (aka Zombie Boy) or at least have came across his pictures. He is in short, a guy who tattooed his whole body and now he’s a huge asset in the modeling business.

This is actually an ad for Dermablend makeup demonstrating their product “Leg and Body Tattoo Primer”. The model already has the tattoos on his body for life but it is quite interesting to see it recreated in action in some what accurate way.

I don’t quite see the point of the add but the whole recreation looks quite amazing where a normal guy got transformed into something completely different.